Creative Services

World class packaging requires both aesthetic design and functionality to make it obvious to the consumer how your product can be used and the benefits it can bring. Creative packaging design should attract attention over similar products in competition for your audience, and meet the requirements of protecting the product while in transit, in storage or displayed in retail stores.

Our expert designers can determine the materials commonly used for packaging while setting the pace in green design to create packages made from biodegradable, recyclable, or sustainable materials. Our design team has the knowledge about consumer psychology, logistics, and marketing as to why certain package designs won't work, while other colors make a greater impact, and typefaces that have become standards in this field.

Our Creative Services include:

• Structural design — inspirational custom packaging that enhances the customer experience of your brand from conceptualizing to prototyping, including design drawings and specifications
• Magellan creative — in harnessing the passion for creativity that drives our packaging, we offer copywriting, art direction, strategy, creative & graphic design solutions
• Performance testing — validation of product package integrity, functionality and durability requirements through both drop testing and shipment testing protocols
• Comparison Evaluations — analyze packaging materials from multiple sources or compare designs and streamline specifications to optimize design and minimize costs.